Homesteadis struggling early in its box office run, but is still off to a modest start. Set in a post-apocalyptic America, the movie follows Neal McDonough’s Ian Ross, as he works to secure his family’s safety after a devastating nuclear attack. McDonough previously starred inYellowstoneas Malcolm Beck, inTulsa Kingas Cal Thresher, and inMinority Reportas Officer Fletcher. This latest movie was inspired by the bookBlack Autumnby Jeff Kirkham and Jason Ross and was released on December 20, hailing fromSound of FreedomdistributorAngel Studios.
According to a report byDeadline, in its second weekend, the thriller is continuing to underperform. It appeared in under 2,000 theaters domestically and took No. 9 at the box office. After a 66% drop on Friday, it is expected to earn athree-day total of just $3 million, while ushering in$5.2 million over the five-day holiday weekend. That would mark a total of just $12.7 million for its full domestic run so far.
The Movie Is Still Likely To Achieve Success
The disappointing box office results are not necessarily a death knell for the movie. While it has only achieved modest results, they are still respectable when compared to its budget.Homesteadreportedly cost just $8 millionand had a limited marketing campaign, making profitability a distinct and even likely possibility. Typically, a movie needs 2.5 times the budget to achieve success, which would mean $20 million here. After two weeks, $20 million is still a possibility, but a relatively small marketing budget could make for even lower requirements, which even discounts potential international returns.
Movies need 2.5 times their budget because of marketing costs and the cuts that theaters take from the overall profit.
Homesteadlargely relied on clips and trailersto market the movie, so there could still be a considerable cost. Still, it is possible that it can end its run with a respectable total. Even more importantly,it could find success when it heads to streaming. If it can draw audiences with a good streaming deal, then it can make up for any deficiencies at the box office. With the rise of streaming, studios are reconsidering box office requirements, and this movie could see a major benefit from that new calculus.
Strong Competition Buried It Quickly
No one expectedHomesteadto be a world-beater, particularly with such juggernautreleases in theaters right now asWicked,Mufasa,Sonic 3, andNosferatumeaning it simply could not stand up to the strong competition.Had it debuted earlier in the year, it might have found more success, but as it stands, it struggles to capture much attention. The movie is scheduled for an international debut in Brazil in March, where it could continue to improve its growth. For now,Homesteadwill likely continue to see nothing but modest results.
Homestead
Cast
Homestead, released on July 21, 2025, is a film about the tensions within a wealthy man’s mountain compound during societal collapse. The story follows the clash between the compound’s veteran operators' military directives and the rural values upheld by its resident families.
